Managed Online Advertising
Managed Online Advertising
Our Services
Pay-Per-Click (PPC) Advertising
A powerful advertising approach aimed at driving highly motivated online search traffic. PPC Advertising focuses on gaining heightened search rank results through paid placement for keyterms searched by a target visitor. Ideal for increasing website and landing page traffic on popular search engines.
Display Advertising
A visually engaging advertising approach aimed at reaching a broad audience online with compelling visual ads. Display Advertising focuses on placing your disruptive messaging and brand in front of your ideal audience where they spend their time online. Ideal for brand exposure & attracting purchase consideration.
Social Advertising
A data and demographics driven approach to engaging with your ideal audience through ads relevant to their social circles. Social Advertising benefits from the available social, demographic and targeting information available on today’s popular social media networks. Ideal for expanding brand relevance, and building strong value associations.
Advertising Networks
Google Search & PPC Ads
Worldwide Google holds 90% of all search engine activity. For many people, Google Searches are one of the primary methods that individuals find solutions to problems, seek advice and shop online. Often referred to as ‘the Gateway to the Internet’, having a strong ability to have your business display on Google search results can be a critical tactic for long-term business success. Google’s Search & PPC Advertising platform allow businesses to use advertising to gain traction and results from search.
Google Display Ads
Over 2 Million websites that serve advertising space online are part of the Google Display Network. Ads created with the Google Display Ad Network have the ability to be seen on some of the most popular websites in the world, or even local specialty websites where your ideal audience may be visiting. Compelling Text, Image, Rich Media or Video ads can be displayed through the network with targeting for relevant audiences, subject matter and categories relevant to your audience.
Facebook Ads
Facebook is the largest English-speaking social media network in the world, that more than 68% of Americans use. Advertising on Facebook has become one of the most targeted methods thanks to deep data and personal preference targeting options for advertisers. Vibrant communities and an environment of personal identification allow products and services to be presented at a relevant time and within the context of an individual’s own identity and needs. Place your images, videos, products or posts directly into the Facebook feeds of your ideal audience.
Instagram Ads
With nearly 100 Million Instagram posts made every day, this social network has become one of the fastest growing. Stories and images are the main focus of this network with a growing audience of 35yrs and younger. Brands have found advertising on Instagram to be a compelling way to share their own brand stories or attract exposure through this vibrant image-driven network.
LinkedIn Ads
The go-to social network for professionals. Advertising on LinkedIn has become big business. Combining the ability to attract individuals, groups and businesses with your messaging, ads and posts. Vibrant targeting through demographic and professional data bring a compelling method for reaching unique ad placement and messaging opportunities.
YouTube Ads
The 2nd most visited website in the world, YouTube provides global reach, deep topical relevance and the dynamic messaging medium, video. Tell your audience compelling stories, attract exposure with relevant messaging and showcase your business through video. YouTube Ads continue to be the home for some of the most award-winning ads in the world thanks to the video’s ability to tell compelling stories.
Microsoft / Bing Ads
With nearly 5% of the global search market and a growing Ad Network, Bing Ads are a compelling alternative to Google Ads and PPC. Thanks to different audience focus and targeting data Bing can be a unique opportunity to improve cost-effective ads or reach audiences not commonly accessible on other networks.
Pinterest Ads
Collectors, fans, and associations drive this new and growing ad network. Place your ad messaging in one of the easiest ways to connect with the topics and subjects that your ideal audience is most passionate about. Detailed interest group targeting can make this network perfect for connecting with niche audiences and groups.
Advertising Pro Tip #72
Advertising Art & Copy should focus on promising a benefit.